How Much Is Outkick Worth

3 min read Jun 28, 2024
How Much Is Outkick Worth

How Much is OutKick Worth?

OutKick is a digital media company that focuses on sports, news, and entertainment. Founded by Clay Travis in 2011, the company has grown exponentially over the years, attracting millions of visitors to its website and social media channels. But have you ever wondered how much OutKick is worth?

Early Days and Growth

OutKick started as a small blog, with Clay Travis writing about sports and current events. As the website gained popularity, Travis expanded the team, hiring writers, editors, and designers. In 2017, OutKick raised $1.5 million in funding from investors, which helped to accelerate its growth.

The company's revenue comes from advertising, sponsored content, and affiliate marketing. OutKick has partnerships with major brands, such as UFC, FOX Sports, and Barstool Sports. Its popular podcast, "The Clay Travis and Buck Sexton Show," has also contributed significantly to the company's revenue.

Valuation and Revenue

As a private company, OutKick's financial information is not publicly disclosed. However, according to reports and estimates, here are some interesting figures:

  • Revenue: OutKick's annual revenue is estimated to be around $20-30 million.
  • Valuation: The company's valuation is estimated to be around $100-150 million.

These numbers are impressive, considering the company's humble beginnings. OutKick's success can be attributed to its unique blend of sports, news, and entertainment content, which resonates with a large audience.

Future Plans and Expansion

OutKick continues to expand its offerings, including the launch of new podcasts, video content, and social media channels. The company is also exploring new revenue streams, such as e-commerce and events.

In an interview, Clay Travis mentioned that OutKick is considering going public in the future, which could further increase its valuation.


OutKick's worth is estimated to be around $100-150 million, with annual revenue of $20-30 million. The company's growth and success are a testament to its unique content and business model. As OutKick continues to expand and innovate, its valuation is likely to increase, making it one of the most successful digital media companies in the industry.