How Much Does TWICE Make?
As one of the most popular K-pop girl groups, TWICE has been making waves in the music industry since their debut in 2015. With their upbeat songs, catchy lyrics, and adorable music videos, they have gained a massive following not only in Korea but also globally. But have you ever wondered how much TWICE makes?
Endorsement Deals
TWICE has been involved in numerous endorsement deals with top brands such as:
- LG Electronics: In 2016, TWICE became the official ambassadors for LG Electronics' smartphone brand, G5.
- Calbee: The group has been promoting Calbee's potato chips since 2017.
- Korean Air: TWICE has been promoting Korean Air's brand and services since 2018.
- Shiseido: The group has been promoting Shiseido's beauty products since 2019.
These endorsement deals are reportedly worth millions of dollars. According to sources, TWICE's endorsement deals can range from ₩500 million to ₩1 billion (approximately $400,000 to $800,000 USD) per year.
Album Sales
TWICE has released several successful albums, including:
- The Story Begins (2015)
- Page Two (2016)
- Twicecoaster: Lane 1 (2016)
- Signal (2017)
- Likey (2017)
- Heart Shaker (2017)
- What Is Love? (2018)
- Dance the Night Away (2018)
- Yes or Yes (2018)
- Fancy (2019)
- Feel Special (2019)
According to the Korean music market's tracker, Gaon Chart, TWICE's album sales have reached over 10 million copies sold worldwide. With an average album price of around ₩15,000 to ₩20,000 (approximately $12 to $16 USD), TWICE's album sales can generate around ₩150 billion to ₩200 billion (approximately $120 million to $160 million USD) per year.
Concerts and Tours
TWICE has held several successful concerts and tours, including:
- TWICE 1st Tour: TWICELAND (2017)
- TWICE 2nd Tour: TWICELAND - The Opening (2018)
- TWICE WORLD TOUR 2019 'TWICELIGHTS' (2019)
According to reports, TWICE's concerts and tours can generate around ₩10 billion to ₩20 billion (approximately $8 million to $16 million USD) per show.
Music Streaming
TWICE's music is also streamed on popular platforms such as Spotify, Apple Music, and YouTube Music. According to sources, TWICE's music streaming revenue can reach around ₩5 billion to ₩10 billion (approximately $4 million to $8 million USD) per year.
Merchandise Sales
TWICE also sells merchandise such as T-shirts, posters, and other goods through their official website and at concerts. According to reports, TWICE's merchandise sales can generate around ₩2 billion to ₩5 billion (approximately $1.6 million to $4 million USD) per year.
Estimated Annual Income
Based on the estimates above, TWICE's estimated annual income can reach around ₩500 billion to ₩700 billion (approximately $400 million to $560 million USD). This makes them one of the highest-paid K-pop groups in the industry.
Conclusion
TWICE's success in the music industry is undeniable. With their catchy songs, adorable music videos, and numerous endorsement deals, they have become one of the most beloved K-pop groups globally. Their estimated annual income of ₩500 billion to ₩700 billion is a testament to their hard work and dedication to their craft.